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If These Heels Could Talk

Dec 29, 2021

Understanding "Letter of the Law or Spirit of the Law" and how as a business owner these questions can often land in your lap that have multiple answers and some fall under "Letter of the Law" and others are under the "Spirit of the Law". 

Michelle and JoyGenea talk about a recent situation that really made Michelle...

Dec 22, 2021

It’s the “Most Wonderful Time Of The Year” to do your business plan.  We have given or have heard all of the excuses as to why there is no time to make a one page business plan.  All of them are BS unless you are on your deathbed. 


Of course, you can’t make ALL the decisions in 15 minutes. But you can get...

Dec 15, 2021

When you spend every day in the trenches, it is hard to know the way out. It is hard to see any other path than the well-worn one in front of you. Time away is essential for creative problem-solving. When is your next true vacation?


And we don’t mean when is your next day that you don’t go to the office. Because...

Dec 8, 2021

It’s one of the most highly recommended books by women in business - Burnout by Emily Nagoski and Amelia Nagoski. Centered on the female experience as well as the human stress response, Burnout is one of those books that people describe as a pivotal moment in their development. 


But Michelle and JoyGenea haven’t...

Dec 1, 2021

Seamless integration. Stellar customer service. Fantastic value. 


In marketing, we call it puffery. Not being shy about what our businesses do well. Sometimes, puffery borders on overstatement. When it enters the sales process, it can be downright harmful. Because if you can’t deliver what you promise in a sales...