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If These Heels Could Talk

Sep 1, 2021

Hiring family and friends. The place most small businesses start and, if done well, can be an absolute boon to a business early on. Once a business has non-related employees, hiring family gets extra tricky. The owner isn’t just navigating the familial relationships and dynamics, but internal business dynamics among staff. 


Clear communication, expectations, and standards are the key to successfully hiring family, as both Michelle and JoyGenea can attest. JoyGenea has navigated the family in business many, many times and had learned many of the same lessons that Michelle, fresh from her own experience, just discovered.